Get scanned. Step in. Face the verdict.
EFX - Mercy Build
For CES 2026, the EFX team designed and fabricated a fully immersive branded environment for Mercy — built to stand out and pull attendees into a one-of-a-kind experience. From structural framing to final finishes, every element was executed in-house, including the bold exterior, integrated LED lighting, and dimensional branding that gave the build a strong presence on the show floor.
Inside, we created a controlled, cinematic environment centered around a custom-built chair and projection system. Using AI technology, guests stepped into the experience where their face was captured and placed into a dynamic video scenario — ultimately being judged by the system as “guilty” or “not guilty.” The result was a high-impact, interactive moment that blended fabrication, lighting, and digital storytelling into a seamless, unforgettable experience.
At the end of the day
We build the stuff people stop for, walk into, and talk about on the way out. Whether it’s putting someone on trial with AI, dropping them into a cartoon living room, or creating something no one thought was possible, we’re the crew that makes it happen — and makes it work. No shortcuts, no guesswork… just a lot of skill, a little chaos, and probably more coffee than we’d like to admit.
